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  1. Does Your Website Structure Support Your Needs?

    Even if you have never built a house, you know that structure and design are important. You’ve likely considered a home’s layout and ease of use—not just its square footage. Perhaps you prefer a kitchen with plenty of cabinets or counter space, or maybe a bathroom with dual sinks. You might want a porch, or you may prefer a single-level home over one with stairs. Regardless of your preferences, when the time comes to get a new home, you have specific structural elements in mind to make it functional for your needs.

    When designing a website for your company, you should have the same mindset. While your website doesn’t need to be the largest or most extravagant, it does need to be structurally sound. Your website’s structure is like the foundation of a home—it must be strong and well-planned to support everything users need to do on your site.

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    What is Transactional Email and Why is it Essential for Your Website?

    As a web hosting provider, we understand that website functionality goes beyond just pages and content. Communication between a website and its users is crucial, whether through contact forms, order confirmations, password reset emails, or shipping notifications. This is where transactional email comes in, a vital service that ensures these emails are sent and delivered reliably.

    Understanding Transactional Email

    Transactional email refers to automated emails triggered by user actions or system events on a website. Unlike marketing emails, which are sent in bulk for promotions, transactional emails serve a functional purpose, providing users with critical information at the right time.

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    Keeping it Current: 2025 Website Design Trends

    Is 2025 the year you’ll be updating the look of your website? Or are you starting your own company and need a website for the first time? If you fall into either category—or perhaps you’re simply wondering what’s up with that website you were just browsing—then knowing about the latest trends in website design is important.

    Like anything else in life, website design and development are constantly evolving. Some changes happen behind the scenes, affecting non-visible elements like speed, page load time, and usability. Others, such as font size, colors, and graphics, are more obvious. However, both the seen and the unseen must work together to create a user experience that keeps visitors coming back.

    While you don’t have to implement every new trend on your site, making some updates is a great way to get noticed—both by your site visitors and by those all-important search engine bots. Here are some of the latest trends in website design for 2025.

  4. Understanding the Dispute Between Matt Mullenweg and WP Engine – And What It Means for WordPress Users

    In the world of open-source software, the focus is often on collaboration and growth for the benefit of users and developers alike. However, disputes between prominent figures and companies within the ecosystem are not uncommon. Recently, one such dispute has been unfolding between Matt Mullenweg, the co-founder of WordPress, and WP Engine, a popular managed WordPress hosting provider. To better understand this dispute, it’s helpful to delve into the unique perspectives of each party and examine what these differences mean for WordPress users.

  5. Divi 5 Alpha Public Release: A New Era for WordPress Design

    The release of Divi 5 Alpha marks a pivotal moment for Divi, one of the most popular WordPress themes and page builders. While Divi has long been renowned for its ease of use, flexibility, and feature-rich environment, the Divi 5 Alpha public release introduces an entirely new engine that promises enhanced performance, flexibility, and scalability. The changes in Divi 5 represent a foundational shift that will benefit both designers and developers, making it one of the most significant updates since Divi’s initial release.

    In this post, we’ll explore what Divi 5 Alpha offers, why it’s generating so much excitement, and how the changes introduced in this release will shape the future of website design.

  6. The Importance of Online Reviews for Your Business

    Once upon a time, a company could be successful simply by offering a needed product or service, providing reliable service, and having friendly employees. If a business met those essential criteria plus had word-of-mouth advertising and perhaps the occasional media campaign, it would be consistent. Today, those elements are still a big part of a company’s success, but there is more to it than that. Today’s companies will also need an easy-to-navigate website, a social media presence, and positive online reviews.

  7. DIY Website Platforms Versus WordPress

    When it comes to building a website, the choice of platform can significantly impact the final product. Two popular categories dominate the market: DIY website builders like Wix and Squarespace, and content management systems (CMS) like WordPress. Each has its strengths and weaknesses, catering to different types of users with varied needs. This blog post will delve into the key differences between DIY website platforms and WordPress.

  8. The Pitfalls of Using AI Generators for Website Images and Videos

    Creating just the right graphic or video for your website can be challenging. You likely have a set of requirements that need to be met and may not have the content readily available—especially if your company is new. However, with the advancements in the digital world, many tools now allow you to use AI for image generation.

    These tools make having the perfect images/videos possible without requiring significant training. The use of artificial intelligence for writing, graphics, and video has become so widespread that the Exploding Logistics blog recently estimated that as of 2024, over 266 million companies (82%) are using or exploring using AI in their business operations. This number is a drastic increase from only 20% in 2017. While only 35% of these companies are using AI for graphics and content creation, now is an excellent time to ask if using AI for content is truly the best option.

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