While there are some aspects to having a business that might be a ‘one and done’ element, your website is not one of them. Would you get tired of hearing the same commercial jingle for a product? Of course, you would! Conversely, if you never do anything to change the look and or functionality of your website you will likely fall behind your competitors in that space. But how do you know it is time for a website redesign?
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17 Signs Your Website Needs an Update
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How to Prevent Your Website from Being Hacked
According to the 2019 Cybercrime Magazine study, website hacking will cost the world $5 trillion by 2021 -this is up by $3 trillion since 2015. Furthermore, cybercrime attacks are the fastest growing crimes in the U.S. Worse, the hackers are becoming more skilled and sophisticated than ever before. To put this in perspective, consider this: There are 111 billion lines of new software code written each year – meaning a significant amount of coding that can be exploited by hackers and more risks to your website’s security.
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6 Benefits of Hiring a Consultant Before Launching a New Business Online
You have decided to take the plunge and become a business owner.
You are excited…and perhaps a bit scared, but most of all, eager to get your brainchild off the ground and moving forward.
However, there are just a few obstacles to doing this – especially in regards to crafting a web presence that does all you need it to do. These actions may range slightly from business to business; which is why meeting with a consultant who is knowledgeable about the web (and all its many little quirks and perks) is crucial to the growth and success of any new business.
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E-A-T-ing to Boost Your Website’s Google Search Ranking
You have likely spent time and money on building and optimizing your website. It may have pictures, a blog, perhaps a shopping cart feature, and an assortment of other plugins and elements that are designed to improve your web search ranking. But, in spite of all you have done, it is still not gaining as much search traffic as you would like.
This can be frustrating, and even a bit depressing. After all, your goal is to be on page one of search results. So, what are you to do?
In a word – E-A-T.
No, we don’t mean that you should grab a carton of ice cream or a plate of pasta and eat away your web troubles. Rather, E-A-T is an acronym that has to do with improving your Google search ranking.
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Divi WordPress Theme: What Can it Do for Your Website Needs?
As web developers for over 15 years, the Page Progressive team has worked on many websites from custom-coded themes, to other sites that use WordPress templates. As a result, we have had the opportunity to learn a great deal about how to get the most from various WordPress themes and plugins. Consequently, we have formed an opinion on WordPress themes. Today, we will share why we find the Divi theme to be a great choice for so many website situations.
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20 Benefits of Using Google Ads for Your Small Business
Have you tried using Google Ads for your small business? Perhaps you have seen the ads when doing a Google search, but have never considered how having one of your own could benefit your business. These ads, sometimes referred to as Pay Per Click (PPC), can be an effective way to drive traffic to your website. An Google Ads campaign is designed by carefully choosing keywords for your business and crafting an ad that will grab the attention of those see it.
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Authorize.net Changes that Will Affect WooCommerce Sites
Recently Authorize.net has made changes to their product line offerings to consolidate several offerings. This means that if you are using Authorize.net on your WooCommerce website, the plugin that you are using will be obsolete soon. WooCommerce has responded by releasing a new Authorize.net plugin which will replace the several other plugins that there used to be (AIM, CIM, DPM, and SIM). If you host with us, we will be switching you over to the new plugin so you should not experience any problems with your WooCommerce store.
You can read more about the new plugin here.
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Wix or WordPress: Which is the Best for Business Websites and Why
Your business needs are growing and you know you need to build (or upgrade) your website. You know there are options available for creating websites, but it can be confusing how to decide which platform is the best fit for you? With Wix and WordPress being two of the most well-known platforms, we are going to compare the two from the perspective of a developer who works a lot with small business owners. And just full-disclosure, we do develop with WordPress, although we have helped a few clients with their DIY type sites on Wix, Weebly and Squarespace over the years.